Remember that people will view the logo on a computer or smartphone screen and not just paper. Logo design should be simple enough that people don’t need to study it for more than a few seconds to understand it. Keep Your Web Design Logo Clean, Flexible, and Simple You should understand the history of the company you’re designing the logo for well enough to create a logo rich in meaning and purpose. Design the Name Around Brand IdentityĮvery brand has its own unique identity, and it’s your job as a logo designer to introduce it through visual means. Do you want to be irreverent or evoke some type of strong emotion? Your logo web design will become easier once you know what you’re trying to achieve. You can then narrow down the possibilities by deciding what impact you want the logo design to make. Start by thinking of everything that helps to identify your brand and write them on a story board. You should always know the target audience when creating a logo. We outline several steps to create attractive logo design below. Whether your logo design uses a picture, words, or a combination of the two, it needs to be memorable enough to grab and keep people’s attention. But before that, make sure you have some basic information on logo design at least.Ī company logo is a design that tells people who the company is and what they do. |By Academy Contributor RSVP to join the School of Interaction & UI/UX Design’s FREE online workshop on creating an animated logo on July 28 at 7PM PDT.
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